By Damian Davila Rojas, on September 24th, 2008
Throughout the fourth chapter of Lateral Marketing, Kotler and Trias de Bes discuss how “new market or category creation is the most efficient way to compete in mature markets where microsegmentation and an excess of brands do not leave room for new opportunities” (2003, p. 72).
The cited examples of Lateral Marketing by Kotler [...]
By Damian Davila Rojas, on September 23rd, 2008
Amazon.com Widgets
On this post, I will discuss the first two chapters of The Tipping Point by Gladwell and the third chapter of Lateral Marketing by Kotler and Trias de Bes because I found a lot of similar points on both books.
Malcolm Gladwell. Photo Credit: Brooke Williams.
Kotler and Trias de Bes discuss [...]
By Damian Davila Rojas, on September 19th, 2008
The response to the original post Web analytics of Flickr.com using Google Trends has been great!
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Not only is the most popular post at idaconcpts.com, a whooping 67.90% of total post views to date, but also got the attention of web analytics guru and Google Evangelist, Avinash Kaushik!
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Therefore, I would like to follow [...]
By Damian Davila Rojas, on September 16th, 2008
Aloha Photo Lovers,
You can download your free desktop copy of iLovePhotos starting today at http://www.ilovephotos.com!
iLovePhotos is free software for your Mac that helps you organize, share, and enjoy your photos based on the people who are in them.
Are you a PC user?
Register for an iLovePhotos account at http://www.ilovephotos.com/register/ and [...]
By Damian Davila Rojas, on September 15th, 2008
What a great last two weeks!
iLovePhotos has launched!
Visits to both of our websites has increased: www.ilovephotos.com and www.bluelavatech.com.
Last week visits to my blog, idaconcpts.com, were 7 times the weekly average! A big thank you to StumbleUpon and to the person who referred to me on this great service. To this date, StumpleUpon has provided [...]
By Damian Davila Rojas, on September 11th, 2008
This is it! We’re live!
iLovePhotos screenshot at the DEMO08 conference. Photo Credit: www.demo.com
After months of hard work, the great guys at Blue Lava Technologies, Inc. have launched the website of iLovePhotos.
iLovePhotos is free software for your Mac that helps you organize, share, and enjoy your photos based on the people [...]

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