January « 2009 « idaconcpts

Viral marketing

By Damian Davila, on January 30th, 2009

Take a look at the AARRR model from Dave McClure and tell me what you think is the hardest step?

The AARRR Model from Dave McClure (Master of 500 Hats)

I asked this same question to a class of MBA students here at the Shidler College of Business and [...]

How to target your audience using Facebook Ads

By Damian Davila, on January 15th, 2009

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For the last week, I have been pretty busy creating and tweaking online ads at Google Adwords and Facebook Ads, so I thought it would be useful to provide a bit of advice from my personal experience using Facebook Ads.

Why did I choose Facebook Ads? [...]

2009: An interesting year for idaconcpts

By Damian Davila, on January 12th, 2009

Hello idaconcpts readers,

Happy New Year! I apologize for the delay since my last post at idaconcpts.com but work has been quite busy (which is always a good thing!). I still cannot believe that it has been almost 6 months since I started this web analytics blog. The response has been quite [...]