Talking about Hispanics as a whole group is difficult

I’m a big fan of The e-Marketer Daily newsletter and on 06/26/09 I received two very interesting articles on the presence of U.S. Latinos on the web. The first one is titled Hispanics Online: No Mas E-Barrios and the second one is Looking at Hispanic Behavior Online.

The first article provides [...]

Amazon Associates gives Hawaii the boot!

Yesterday I received an e-mail from the Amazon Associates Program informing me that my Associates account has been closed as of June 30, 2009. Here’s the e-mail itself:

Despite efforts from Hawaiian Amazon Associates throughout April 2009 and May 2009, Amazon decided to pull the plug on the Hawaiian Associates [...]

Does Digital Media Advertising Make $en$e?

Does Digital Media Advertising Make $en$e?

A Guide to Permission Marketing

For more info, check out:

E-mail Permission Marketing: It Works!
E-mail Permission Marketing Fundamentals
How to Measure the CTR of Your E-Mail Permission Marketing Campaign with Google Analytics

A Guide to Permission Marketing

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<A HREF=”http://ws.amazon.com/widgets/q?ServiceVersion=20070822&MarketPlace=US&ID=V20070822%2FUS%2Fhttpwwwidacon-20%2F8003%2F3077e1b7-9ba3-4d50-8187-820271470ea6&Operation=NoScript” mce_HREF=”http://ws.amazon.com/widgets/q?ServiceVersion=20070822&amp;MarketPlace=US&amp;ID=V20070822%2FUS%2Fhttpwwwidacon-20%2F8003%2F3077e1b7-9ba3-4d50-8187-820271470ea6&amp;Operation=NoScript”>Amazon.com Widgets</A>

iPerceptions: Internet Business Model Analysis

Welcome back, today we are analyzing the Internet Business Model from the leader in web attitudinal web analytics, the Canadian firm iPerceptions.

Here at idaconcpts, I have mentioned how their 4Q service can make the Internet a less scary place.

In this post I’m going to analyze iPerceptions Business Model.

First, a [...]

How to Solve a Harvard Business Case the idaconcpts Way

Today I’m taking a look at the Harvard Business Case #9-501-055 Cofidis.

Undergraduate and Graduate Business students: be sure to quote me! : )

According to the Harvard Business Publishing, these are the learning objectives of this case:

This case allows students to attempt to answer a myriad of questions. How do you treat a financial product [...]

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