By Damian Davila Rojas, on March 18th, 2010
What do Facebook users want?
From obsessed Facebook users to so called social media socialites to marketers, everybody wants to find out what is popular on this social networks.
Finally, thanks to Chitika, Inc. they all can put down the magical 8-ball and have some guidelines.
Who is Chitika?
Founded in 2003, [...]
By Damian Davila Rojas, on March 18th, 2010
At the end of February 2009, Facebook launched Facebook Pages as a way to allow businesses and brands to strengthen their online image on Facebook and increase their potential interaction with Facebook users.
A Facebook Page looks very much like a regular Facebook Profile and there are several organizations [...]
By Damian Davila Rojas, on January 28th, 2010
Does Facebook roll you the welcome mat?
In October 2009, we analyzed an e-mail newsletter from Facebook titled Ads Manager Announcement that was directed to the Facebook Ads users. This newsletter is a great example of how to implement permission marketing, how to avoid the brochure mentality, and how to do seamless [...]
By Damian Davila Rojas, on December 7th, 2009
On early December 2009, a marketing intern at a Fortune 500 contacted me via LinkedIn and asked me how to get started on e-mail marketing. While responding to his message, I realized that it would be a good idea to share it with the readers of idaconcpts.
The first [...]
By Damian Davila Rojas, on October 23rd, 2009
On 10/23/2009 Facebook sent out an e-mail newsletter titled “ Ads Manager Announcement” to its Facebook Advertising users.
This newsletter is a great example of how to implement permission marketing, how to avoid the brochure mentality, and how to do seamless product placement.
By Damian Davila Rojas, on June 25th, 2009
Does Digital Media Advertising Make $en$e?

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