By Damian Davila Rojas, on March 12th, 2010
-
Recently I got back in touch with a close friend whose hobby is to tune up his cars and “pimp them out” like that famous MTV show.
One important part of his hobby is to look for car accessories and truck accessories that add a distinctive touch.
He spends a [...]
By Damian Davila Rojas, on March 12th, 2010
William Darrell “Billy” Mays, Jr. was a TV direct response advertisement salesperson most notable for promoting OxiClean, Orange Glo, and other cleaning, home based, and maintenance products.
His distinctive beard and impassioned sales pitches made him a recognized television presence all around North America.
Billy Mays understood that nothing convinces [...]
By Damian Davila Rojas, on February 2nd, 2010
There are 3 irrefutable facts about online video advertising:
1. The number of US online video viewers is consistently growing year after year.
2. In Europe, online video ads have the highest click-through rate out of all types of online ads. This trend has been observed in the USA as [...]
By Damian Davila Rojas, on October 5th, 2009
A couple days ago I ran into a good friend that is trying to make it big in the fashion industry. She is one of the coolest persons that I’ve met: a Japanese born gal that grow up in Mexico speaking mostly English and moved to Montreal to work in the field [...]
By Damian Davila Rojas, on June 30th, 2009
I’m a big fan of The e-Marketer Daily newsletter and on 06/26/09 I received two very interesting articles on the presence of U.S. Latinos on the web. The first one is titled Hispanics Online: No Mas E-Barrios and the second one is Looking at Hispanic Behavior Online.
The first article provides [...]
By Damian Davila Rojas, on March 24th, 2009
Word-on-the-street: Video ads are a savvy strategy for marketers because the number of online video viewed has been steadily growing, as reported by eMarketer, and has a high click-through rate when compared to its alternatives.
The number of U.S. online video viewers is growing.
Video ads had the highest click-through [...]
Reactions to idaconcpts: