Branding is essential to keep a sustainable business operation but very few business owners have the time to work on branding efforts. With clients to meet, calls to follow-up with, and deliverables to actually work on, business owners are spread… Continue Reading
There is no one way to do social media right, but there are a million ways to get it wrong. When it comes to promoting your blog, growing your audience and building relationships with readers in your niche, there are… Continue Reading
Twitter is more than just a method to share your thoughts regarding any particular subject. It can be a powerful tool used to develop a vast professional network. As more than 300 million active users take to the site on… Continue Reading
Facebook is one of the most popular social media sites on the Internet. It keeps families connected over long distances while helping businesses and professionals connect to potential clients or employers. However, it takes more than handing out your personal… Continue Reading
There have never been so many people willing to talk about exactly where they are and what they’re doing in exchange for incentives. The location-based service Foursquare offers individual users the chance to share where they are and get recommendations… Continue Reading
For a chance to win 1 of 20 gift cards for a FREE ONE Year of the iDcard, just fill out the form below. You can tweet every day until 10/26/2014 for additional entries for the giveaway. Good luck! a… Continue Reading
Businesses that have jumped on the social media train will do well to make sure that they monitor their social media efforts. With social media monitoring you can see which of your marketing strategies are the most efficient so that… Continue Reading
You tweet regularly and are beginning to build a following for your local business. You’re ready to take it to the next level and truly grow your presence on Twitter and harness the social aspect of social media for your… Continue Reading
Community feedback–that is, when a customer actually uses your product and provides real feedback to improve it–is the dream that everyone’s chasing. You’d be hard pressed to find even small brands in your home town that don’t tuck Facebook or… Continue Reading
Google has often been blasted for failing to understand social media and capitalize on the rise of this communication channel. Still, those same critics cannot blame the Mountain View-based search giant for not trying and, actually, may be shortchanging the… Continue Reading