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The Importance of Securing Your Domain Name

By Damian Davila, on February 26th, 2013

On February 19, 2013, TV personality and restarenteur Guy Fieri became the poster child of the importance of securing your domain name. According to GuyFieri.com, the launch of Guy’s American Kitchen & Bar in New York City was supposed to make the headlines for “a wide-ranging menu full of the big, bold flavors Fieri is known for, as well as three full bars, a California-centric wine list, and an extensive draft beer program featuring signature beers craft brewed for Fieri”. Instead the restaurant made the headlines for its Honky-Tonky Double Barrel Meat Loaded Blast and Guy’s Big Balls.

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7 Local SEO Mistakes You Do Not Want To Make

By Guest Blogger, on January 29th, 2013

Imagine spending 20-30 hours a week on your website and realizing that you’re still not receiving any profitable traffic. You’re at your wit’s end working and spending your hard earned money on your website’s local SEO rankings, yet nothing seems to be working.

Local SEO, when done right, can tap into markets that are willing and interested in your business. Get it wrong and all your efforts into ranking high on local search engines might just go down the drain. In this post, let’s take a look at some local SEO mistakes you do not want to commit.

Avoid these 7 local SEO mistakes.

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SEO in 2013: What to Expect

By Guest Blogger, on January 14th, 2013

SEO analysts around the world are constantly searching for the best ways to stay ahead of the optimization game. Here are a few SEO trends you can expect to see in 2013.

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5 Conversion Rate Mistakes Designers Often Make

By Guest Blogger, on December 10th, 2012

When you hire a web designer to design a website for your company, they have a lot to think about. They must create a design that looks good, stands out, and is functional. They have to make sure that the colors look great together. They have to make sure that the design they’ve created for you properly represents your company. They have to make sure that the text is easy to read, and that they have incorporated your logo properly into the design of your site. And they have to make sure that they are doing everything in their power to help your site convert.

Whether you realize it or not, but the design of your web page can really help, or harm your conversion rates. If you are hiring an inexperienced web designer, they may not take things that will affect conversion rates into consideration. They only think about what looks good (which is very important), but taking no thought as to what will also function well, and increase your conversion rates (which is also very, very important).

Here are 5 mistakes that many designers make when it comes to designing for conversion rates:

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Four SEO Tips for WordPress Websites

By Guest Blogger, on December 7th, 2012

WordPress is the world’s most popular content management system. Not only is it used by almost a quarter of new webmasters, it’s also the system of choice for 17% of Alexa’s top one million sites on the web. If you work with WordPress, or you’re considering building a website on the platform, you will have probably wondered about SEO and whether there is anything specific you can do to optimize your site. The answer is that there are a number of SEO techniques you can use that are especially effective for WordPress sites.

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