There was a great response to the article on how to attract fashionistas online and even Avinash Kaushik, Google Analytics Evangelist, stopped by to comment on it.
Let’s recap on the conclusions from the original article:
- Unannounced sound of a client testimonial with a tiny close option is a major way to scare fashionistas away from your web site.
- As long as the ads offer you the option to view them, blend in, and don’t interfere with your content viewing, then they are ok for fashionistas.
- Make sure to offer a reward for your online survey and invest in making it look legit and professional, also keep your online survey short and to the point by avoiding too many personal questions.
The second conclusion is very relevant with the booming industry of widgets. For an overview of how widgets look and feel like, take a look at the guys of Sprout.
To provide a better insight on the world of widgets and unobtrusive ads in the online fashion industry, I was contacted by Poonam, a Product Manager at Harbinger Group. Poonam looks after Raptivity Web Expert software to make websites interactive without programming. She holds a Bachelors degree in Computer Engineering and is an active blogger.