Boost Your Social Media with Celebrities

hayes garden world

It is inevitable.

After having a great starts with your social media, you will eventually run into a writer’s block for creating new content. A challenge of any online community manager is how to boost activity and interaction on the existing online presences. I learned a great trick from the folks at Social Media Limited, a UK based digital media agency, on how to get you over that social media slump.

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The Rise Of Hispanics On Social Media

hispanics social media

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Businesses have been turning to social media to connect with their consumers in a new and exciting way. More than ever before, companies can interact with their loyal followers and attract new ones by striking up conversations, tapping into their wants and needs, and portraying their products and services through social channels that can reach millions. While the Hispanic community has been included in those marketing campaigns, few have been directed right at them. However, businesses are starting to take notice that Latinos are no longer a minority consumer group. Their $1.2 trillion market is nothing to be sneezed at. In fact, it should be catered to.

Furthermore, Latinos are taking over social media in a big way. They predominantly use platforms like Facebook and Twitter, and they often do so from their smartphones. The Hispanic community is already a marketing force to be dealt with. But many businesses are unsure of how. But the question shouldn’t be, “What can we give the Hispanic community that they don’t already have?” Businesses and marketers should be asking, “What does the Hispanic community already have that we can build on?” And the answer is in the question: community.

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How To Handle Negative Reviews

handle negative reviews

SEO content has taken a slant towards opinions and reviews, giving writers a chance to raise their voice for profit. But writing reviews online is a tricky business. It’s very much a balancing act, and expects the writer to keep both the readers and the company having their product reviewed satisfied. Honesty is critical to loyal readership, which means that you will write negative reviews. At the same time, however, reviews that are too harsh or seem bias against a brand can create bad relationships between writers and companies. It is possible to be honest, readable, and keep a good standing with your clients, but it takes a little know-how. Here are some tips for better SEO reviews.

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How to Download and View your Twitter Archive

twitter archive

On December 19, 2012 Twitter introduced the ability to download your Twitter archive, so you’ll get all your Tweets (including Retweets) going back to the beginning. Once you have your Twitter archive, you can view your Tweets by month, or search your archive to find Tweets with certain words, phrases, hashtags or @usernames. You can even engage with your old Tweets just as you would with current ones.

Because the feature is available only to a small subset of users, there’s a chance you won’t see the button yet.

Here is how to download your Twitter archive.

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4 Tools to Streamline Your Social Media Outreach

socila media outreach

Whether you’re promoting a product, a service, or just trying to expand the audience for a post on your blog, social media has grown into a digitized word-of-mouth marketing platform that, when used correctly, can outcompete a billboard or an ad on television. When you really want to get the word out, spreading that news across Facebook, Twitter, Pinterest, and Google+ are the go-to mediums.

But for those services to be effective, the ‘word’ has to be worth talking about. It’s important that everything you post to your feeds be relevant and engaging. With all that pressure to be interesting and spark conversations, it can seem overwhelming to utilize so many different platforms. Many companies, especially small businesses, might rely on Facebook while letting other social media outlets slide.

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Chairs Are Like Facebook [Full TV Spot]

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Zuckerberg said the video, titled “The Things That Connect Us,” is the first time Facebook has ever created a “brand video” and that it is designed “to express what our place is on this Earth.”

“We believe that the need to open up and connect is what makes us human,” he wrote. “It’s what brings us together. It’s what brings meaning to our lives.”

Say No to FOMO with

 social media anxiety

A couple of years ago, there was a lot of pressure to get your social media presences started. People were rushing to Facebook and Twitter to start online conversations, and to LinkedIn to establish a professional online presence.

However, once people established their online presences, studies have shown that they will develop FOMO. This acronym stands for Fear of Missing Out. Fear of missing out on important news and updates. Common signs of FOMO are checking your Twitter feed and googling your own name.

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