Despite it appears that Facebook may be beating LinkedIn at the job seeking game, you can learn about how LinkedIn creates effective email calls to action.
During these tough economic times, as the U.S. Bureau of Labor Statistics reports that as of July 2010, the number of unemployed persons stands at 14.6 million and the unemployment rate, at 9.5%; LinkedIn created an effective (and well-timed!) email titled “Get hired faster: 1 month free Job Seeker Premium Account”.
Here’s how LinkedIn does it and what you can learn from it.