The emergence of social media as a powerful tool for networking cannot be denied. Ranging from Facebook to Instagram to Digg, people can meet peers with similar interests and grow their businesses. Three common challenges from organizations jumping into social are that they feel that they must be in every single possible social media channel available, that they need to keep them completely separate from their major online presence, and that they need to have absolute control on what happens within the social media channel.
Let’s take a look at these 3 issues.
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