Hello and welcome!

My name is Damian Davila Rojas and I decided to start this blog because I want to develop a better understanding of viral marketing, blog marketing, and web analytics.  My goal is to learn from colleagues in these fields around the world and share my findings through this blog.

Bulletin Board at UC Berkeley - Summer 2008
Bulletin Board at UC Berkeley – Summer 2008

Take a look at the picture of the bulletin board above.  It looks cluttered and messy.  It is full of data that can only be useful if we take an appropriate filter to convert this data into useful and clean information (e.g. it tells you the date of the latest CD release of Guadalajara’s pop sensation, Belanova).  I hope that this blog helps fellow marketers in their search for innovative solutions, rather than decide between trade-offs, that will improve the state-of-the-art of our field.




Author: Damian Davila

Ideas and concepts from Damian Davila, Ecuatoriano thriving in Hawaii. Pro marketer and blogger. Find him at @idaconcpts on Twitter.