Perfecting the Product Page

To help you create product pages that empower shoppers to make the right decision and head to checkout, Adobe is offering a great guide authored by the etailing group. This paper will help you optimize your product page strategy, guiding you on numerous tactics, including:

  • Maximizing imagery to sell your products
  • From minimalist to information-rich product pages, deciding which approach is right for you
  • Differentiating, interactive tools you can deploy to help shoppers truly visualize or customize your products

This guide includes examples from Victoria Secret’s, Macy’s, Under Armour, Office Depot and more.

Download Perfecting the Product Page [PDF].