You could have the best product in the world but if no one is looking at it, what’s the point? This is a reality that you have to face if you want to make it as a business entrepreneur. Between brainstorming the product and actually creating it, it’s easy to forget that you actually need eyes on your product to sell it.
A lot of “marketing gurus” like to talk about the value of a press release, but is your new product really a hot news item? If you’re honest with yourself, the answer is most likely “no.” Not to worry! You can still drive traffic to your product with a small budget of time and money.
