4 Tips for Increasing PPC Conversion Rates

[This is a guest post from Selena Narayanasamy. Follow her at @esvienne.] PPC, or pay-per-click advertising is a hugely successful concept (originally) from Google. Pay only when an interested visitor clicks on your ad. The system allows for an incredible… Continue Reading

Celebrity Style News

– Robert Pattinson. Kristen Stewart. Robert Pattinson and Kristen Stewart Dating! – You may or may not have an opinion about this. However, if you’re in the online marketing business you should definitely start paying more attention to the celebrity… Continue Reading

The Law of Reciprocity and Direct Mailing Campaigns

Intro: Online Video Ads and the Law of Reciprocity Back in March 2009, we reviewed that video ads are a savvy strategy for marketers because the number of online video viewed has been steadily growing, as reported by eMarketer, and… Continue Reading