57.6% of Baby Boomers, 62.2% of Gen Xers, and 63.2% of Millenials in the United States used mobile devices to access the web in 2012, according to eMarketer. The mobile Internet population is sizeable and rapidly growing across all age groups. A key driver for mobile Internet use is email access. Email technology provider Return Path found 88% of mobile phone users checked their email via a handheld device daily.
If you combine these statistics, it becomes clear that savvy businesses need to properly address the needs of those mobile visitors. While I have discussed thoroughly about responsive design, in this article I want to touch on two kickass user interfaces for mobile devices.
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E-marketers are now more aware than ever of the difference that a good online reputation can make. To create and manage your web reputation, you need to get involved in digital spaces, communicating with existing and potential customers and, just as importantly, listening to what people say about your products or services.
UI design can be a big hit or miss. Often times we try to go for form over function, without really thinking about what the user wants and need.