Author: Damian Davila

Ideas and concepts from Damian Davila, Ecuatoriano thriving in Hawaii. Pro marketer and blogger. Find him at @idaconcpts on Twitter.

Why Cloud Computing Makes So Much Sense for Small Businesses

cloud computing small business

Before the Internet, everything was legacy hardware and software. You turned your work on and off and it only came with you if you brought it. Most of the time, that wasn’t possible, being that it was confined on a heavy desktop computer.

After the Internet, everything can stream, from music to video, to documents and accounting spreadsheets. Cloud computing is nearly a $20 billion industry today. It’s a game-changer.

So, why does it make sense for small businesses? It’s packed with advantages. It works smarter, faster and is the smarter investment.

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Making the Next Big Idea Fly

startup idea

You’ve got it.

You have come up with a new communication device that is going to make the wrist band mobile device obsolete. It’s compact, it’s trendy, and everyone is going to need one as soon as it hits the scene. You know that your concept will be the next big thing in an age when everyone wants to stay connected. Now it’s simply a matter of making it happen.

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How to Use Foursquare for Small Business

How to Use Foursquare for Small Business

There have never been so many people willing to talk about exactly where they are and what they’re doing in exchange for incentives. The location-based service Foursquare offers individual users the chance to share where they are and get recommendations on where to go next. At the same time, businesses can attract new visitors and build customer loyalty.

As a small business, you’re probably blown away by the figures: 20 million users worldwide are on Foursquare, and they have racked up 2.5 billion check-ins! If you can attract even a small percentage to your business, you’ll be doing well.

Here are 5 tips on using Foursquare to promote your small business.

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Win 1 of 20 Gift Cards for a FREE ONE Year of the iDcard

idcard-giveaway

For a chance to win 1 of 20 gift cards for a FREE ONE Year of the iDcard, just fill out the form below.

You can tweet every day until 10/26/2014 for additional entries for the giveaway.

Good luck!

a Rafflecopter giveaway

TERMS AND CONDITIONS:

  • A total of 20 gift cards for a free year of the iDcard are available. Only one gift card per person.
  • You must provide me your mailing address via private message on Twitter (@idaconcpts) or Facebook (http://facebook.com/damiandavilarojas) so I can mail the gift card to you.
  • Each gift card holds no value and does not entitle the owner to any discounts. It is simply a gift certificate. Recipients of these cards will gently scratch off the black and grey material with a coin to reveal a unique promo code. Each code is good for one FREE iDcard that will expire 10/31/2014.
  • This means that you have until 10/31/2014 to redeem the code, however the actual card is valid for a full year from the date of redemption.
  • These gift cards can be redeemed at http://theidcard.com or at the offices of the iDcard at Ward Warehouse (Oahu). If done online, FREE shipping is provided. The gift cards allows everyone to choose the iDcard they want. There are seven great designs to choose from.

What is Market Research?

market research

There is no greater input for any marketing strategy than listening to customers in their own words express the impact of a product or service. Market research supports marketing in creating a deeper understanding of the marketplace, competitive environment, organization’s image and competencies, and customer needs and wants.

There are two main types of market research: quantitative and qualitative.

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Time Clock Software For Businesses

time clock software

Time clocks are needed for every business that pays its employees by the hour. Employees need to have a reliable way of tracking how much they have worked, and the business must have an easy way of obtaining information about the hours worked by employees. These clocks are helpful in many ways, and they provide the business with many options for accounting and handling payroll.

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Outsourcing Medical Package Testing

medical-packaging

The design of medical packaging can be difficult, but equally difficult is the testing that needs to be done to insure quality, safety and adherence to government regulations.

If your firm has a good design team, it is often best to have the packaging tested by professionals outside of your company. There are several critical tests that need to be done, and it is more efficient to have this testing done by those with the skill and experience to do the job properly. The necessity of specific equipment for proper testing is also an issue, and it is not usually cost effective for a medical or pharmaceutical firm to invest in this type of equipment.

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Evaluating and Selecting Manufacturing Software

manufacturing software

Manufacturing software has changed how companies do business for the better. One of the ways in which this software is used is to help oversee all parts of the manufacturing process. Software of the highest quality can be easily used across several industries.

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5 Tips for Selecting the Right Employees

selecting right employee

As a business owner, you make a lot of decisions every day. However, few decisions are as important as choosing which employees to hire. The employees you select will likely make or break your business. Excellent employees will make your life easier and help your business thrive while sub-par employees can exhaust your patience and your resources.

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Are You Measuring Your Social Media Efforts?

social-media-efforts

Businesses that have jumped on the social media train will do well to make sure that they monitor their social media efforts. With social media monitoring you can see which of your marketing strategies are the most efficient so that you can refine them and have a more direct approach to social media marketing and advertising rather than potentially waste your time, energy, and money on approaches that aren’t effective.

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