Damian Davila – Page 29 – idaconcpts.com

Improving Online Credibility For Your Site

online credibility Web site development and online approaches are quickly becoming a central part of the way a company conducts business. Just a few years ago, there wasn’t much thought given to this, but as more sales and business is conducted through sites and online approaches, it’s becoming paramount to build a credible online brand. It’s important to rely on good hosting and a Vmware server, but you have to take reputation just as seriously. Credibility really matters when you’re trying to get someone to believe what they’re reading, looking at when reviewing product, or service you’re trying to get them to buy.

The answers to doing this aren’t as easy as you might thing.

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How Standards Proliferate [comic]

how standards are created

via xbcd

The Importance of H2 Headings

What are H2 headings?

An H2 heading is plain text that lives between these HTML tags: <h2> and </h2>.

An H2 heading is the next prominent piece of text on a web page after H1. It’s like the subheadline of a newspaper or magazine article – it helps readers quickly understand what a subsection of a page or post is about. For example, by marking up “What are H2 Headings?” using H2 on this article, it is clear to both human and computers that this paragraph explains what H2 headings are. Sounds simple? That’s exactly the point: Making your article easier to navigate.

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Perfecting the Product Page

To help you create product pages that empower shoppers to make the right decision and head to checkout, Adobe is offering a great guide authored by the etailing group. This paper will help you optimize your product page strategy, guiding you on numerous tactics, including:

Maximizing imagery to sell your products
From minimalist to information-rich product pages, deciding which approach is right for you
Differentiating, interactive tools you can deploy to help shoppers truly visualize or customize your products

This guide includes examples from Victoria Secret’s, Macy’s, Under Armour, Office Depot and more.

Download Perfecting the Product Page [PDF].

Physical Presence Means Marketing Simplicity

Marketing is essentially the business of making people aware.

The reason marketing is vital for virtually any company or corporate entity is that there’s often a wide gulf between the number of folks who potentially need the product or service being provided and the number of people who aren’t aware the product or service is offered. Then comes the influence in the form of advertisement. Those who wish to start a business must realize that not only must they spread awareness they must create a call to action for the potential consumer.

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MyMap For iPad – A Good Looking Mapping App

aerious mymap ipad app Published by Aerious Ltd, MyMap is a flexible mapping application designed for the iPad. Although it works with the iPhone as well, this review is restricted to its use with the iPad. MyMap is currently priced at $7.99.

Features

MyMap is a complete mapping application that can display a large selection of maps from any tile server. In addition, it lets you add and use your own maps. Because it contains a series of excellent ViaEuropa Ordnance Survey maps, MyMap may look especially appealing for UK users of the iPad. The app allows you to check maps even when you’re not online. To do this, however, you have to download maps to cache, which may take a bit of time.

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Motorola XOOM Android Tablet – A Fair Rival to Apple’s iPad

Motorola XOOM Tablet is one of the hand-held portable devices that attract the most interest at the moment. This is not at all surprising considering the features it boasts:

Android 3.0 Honeycomb with holographic UI design
10.1-in HD multi-touch screen
Built-in nVIDIA graphics capable of 1080 HD playback

Here is a review of the Motorola XOOM Android tablet.

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Revisiting the Online Marketing Suite

Here’s another great independent report from Joe Stanhope from Forrester Research.

forrester-research-joe-stanhope

Do siloed measurement channels, disjointed customer experiences, and flawed attribution still remain problems in your organization today? If so, it’s likely that you do not have a comprehensive platform for managing, measuring, and optimizing data and content across channels.

In this independent report, Forrester Research shows how marketers who use an online marketing suite are able to solve these challenges with a centralized data hub.

Download Now [PDF]