How the MBA Degree Gives You An Advantage

mba advantage

In today’s global economy, there is an abundance of opportunities for talented business people. American entrepreneurs are exploring international markets that promise great growth and profits. A degree in business studies is respected all over the world. English is considered to be a universal language that is dominant in business, education, media and politics. Therefore, students often seek business degrees from universities that offer such studies in the English language.

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Website Registration And Beyond

website domain endings

The process of launching a successful website begins with the registration of a domain name.

It is important to realize that the domain industry is very competitive. A lot of keywords are already taken, forcing webmasters to come up with alternative names to specific words that were in mind. Generic keywords are very popular and therefore they are all registered.

Most domains that are available usually feature a combination of characters that do not make up any genetic terms or brand names. In fact, it would be a violation of trademark laws to register a domain using a famous person’s name or alias. Therefore, webmasters must be familiar with some intellectual property legalities and technicalities that govern the registration of websites.

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California Small Businesses Poised For Growth in 2014 [Infographic]

california small business
California Small Businesses Poised For Growth in 2014

Despite all the talk about businesses being affected by the policies from the current administration, California small businesses are poised for growth this 2014.

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You Don’t Have ADHD, You Have A Thousand Obligations: Finance Apps That Help

finance apps

So the first of the month flitted by.

As did the fifth, and then subsequently the month ended. Oh, months, will you ever change your ways? No. Somewhere between the mortgage or rent, the utilities, the Lowes card, the Capital One, the Care Credit for the cats, of course the car payment and insurance, and let’s not forget Junior’s daycare, somehow something slipped through the cracks of your airtight system… you know, that one notebook you keep on the kitchen counter. It’s not working, and also, it has spaghetti sauce and your dad’s pulmonologist’s phone number scribbled on it for reasons unknown. It’s time for a new system. And if you run your own small business from home or a nearby little office, your notebook is seriously going to love partnering up with an app.

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Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters

rules digital marketing

It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. After all—knowing that we need a website and a social media presence is old news. At the same time, though, the web moves fast. Just look at how often Google changes the rules and metrics for SEO! We thought—given some of the recent changes, that it might be nice to provide our readers with an overview of how to apply our “standard” skills in a way that incorporates the “newest” rules.

So! Without further ado, here are today’s top 6 rules of digital marketing.

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What Can a Transcription Service Do For Your Small Business?

transcription service

Today’s small business owners are savvier than ever; the most successful business owners have mastered the art of balancing when it comes to day-to-day operations. The decision to outsource certain aspects of the business can save owners an abundance of time and money.

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How to Craft an Elevator Pitch

how to craft an elevator pitch

The paradox of the elevator pitch is that everybody recognizes its importance but nobody does it very well.

No matter their industry, every professional needs to work on how to develop and deliver a well-crafted elevator pitch.

Here are three important lessons that I have found on how to craft an effective elevator pitch.

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What Are “Fake Apps” and How Do You Avoid Them?

fake blackberry apps

Have you ever downloaded a smartphone app, only to find that it didn’t work? You probably ignored it or deleted it from your home screen, assuming the developers hadn’t worked out all of the bugs yet. However, you may have also fallen victim to what is known in the industry as a fake app.

Simply put: not all of the apps in the Android Market or on Google Play are legitimate phone applications. Some of them simply pose as phone apps, then install malware or other malicious code onto your smartphone after installation. Some of them even copy the logo and name of real apps, in the hopes that you’ll download and install them by mistake.

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