4 Simple and Easy Email Marketing Providers

Email marketing is seeing a bit of a resurgence lately. An effective email marketing campaign can create lucrative results when used properly. Whether selling a product, strengthening a relationship, or increasing brand awareness, the email inbox is a still a… Continue Reading

Are you deceived by your email campaigns?

Measuring the success of your permission e-mail campaigns is often oversimplified.  Marketing managers are often happy to see rising open rates and click-through rates. (If you have no idea on how to measure the click-through rates of your e-mail campaigns,… Continue Reading