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Welcome back, today we are analyzing the Internet Business Model from the leader in web attitudinal web analytics, the Canadian firm iPerceptions. Here at idaconcpts, I have mentioned how their 4Q service can make the Internet a less scary place. In this post I’m going to analyze iPerceptions Business Model. First, a [...] There has been a lot of movement at our office over the last and current week, a lot of colleagues coming in to finalize the details of our product launch. Given the nature of our product launch, I cannot write much about it, but I can tell you that in about 20 days [...] On the latest post from web analytics guru, Avinash Kaushik, he discusses into a lot of detail the use of Google Trends as a free and acceptable competitive intelligence tool. So what is so hot about it? According to Google: ”With Google Trends, you can compare the world’s interest in your favorite topics. [...] As I work my way in the web of online marketing and web analytics, I often bump into new theoretical and technical lingo that I never heard of. It is particularly challenging to keep up with both the English and Spanish literature on these fields. (Oh, if you are self-claimed web marketer [...]  |
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