The Gen Y and Baby Boomer Generation Gap

On the October 18 – 24, 2010 edition of Bloomberg Businessweek, there was an article entitled Etiquette School for Dummies, later on titled Why Etiquette Schools Are Thriving at Businessweek’s website.

bloomberg businessweek business magnate comparison lee iacoca mark zuckerberg
What about some context about when the pictures were taken?

After reading this article and seeing the comparison above (which I wonder why does not include any mention of the context of when the picture was taken), I was wondering one thing: “Why do the Baby Boomers are so angry at Gen Y and the Millenials?”

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Top 3 Tips To Make Your E-Newsletter A Success

If you want people to actually read your e-newsletter instead of deleting it from their inbox, you need to make it worth their time. You need to provide a valuable and useful gift.  That means NO “free” white papers on “how to make make your Twitter account reach 10,000 followers”. Make good use of the law of reciprocity and provide something really useful and free to your e-mail recipients.

What kind of rewards can you give? Shutterfly’s Wink is the king of e-mail newsletters that include a freebie. Wink offers readers 2 free photo strip credits on most of its email newsletters. Although Shutterfly is a for-profit business, nonprofits can easily follow their lead. Provide a product or service that your customers, clients and volunteers would find interesting. Provide a carrot that is truly valuable and reinforce to your readers how much they can achieve through your gift.

Here are the top 3 tips to make your e-newsletter a success:

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3 Image Based Search Engines

Double DatingWhenever information is needed, it seems that the first outlets most people turn to are search engines. As such, search engines are constantly evolving to keep up with the latest user demands. One of the latest developments that is rapidly expanding in popularity is the idea of image based search engines rather than keyword based searches.

When using a traditional search engine to locate specific information, you have undoubtedly become frustrated at one time or another from keywords producing irrelevant results. When searching for specific images online, the keyword based search options are nearly useless.


Yahoo! Flickr - 468x60

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Condorito T-shirts [Mexico, Argentina, Chile and more!]

condorito mexico world cup t-shirtFinally, Condorito is here!

The most successful and adored Spanish-language comic character in history is now available on t-shirts for the first time in the US.

Each Condorito design is printed on a super soft and comfortable 100% ringspun cotton shirt.

Aside from looking cool and stylish, your Condorito t-shirt will bring back memories and give you lots of attention as you cruise the streets and encounter any of his 80+million fans.

100% ringspun cotton (not your cheapo shirt)

Available in: S, M, L, XL, XXL.

Here are available models of Condorito playing futbol:

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Score $5 Movie Tickets TODAY ONLY

Dear readers of idaconcpts.com,

I just got a tip from Groupon that they have a $30 for 6 movie tickets offer (that’s  just $5/ticket!).

But wait…it gets better.

These are premium movie tickets, which means they’re good for IMAX, first runs, etc.

(Note: IMAX tickets in some cities cost more than the $10 voucher, so you’ll have to pay the difference. You can’t use more than one voucher to pay for one ticket. Each voucher goes toward the purchase price of one ticket.)

Since this is technically a local deal, the landing page has been primarily designed for the local market who gets the daily email, but these tickets are redeemable nationwide!

Click the banner below to access this offer:


Act fast, tell a friend and get them because this offers is only valid this day (11/2/10).

Aloha from Hawaii,
Damian, CEO and Founder idaconcpts.com

Get Free 4 Chapters from Seth Godin’s Permission Marketing

Dear Readers of idaconcpts.com,

Thank you for reading my blog.

Permission MarketingAs a token of my appreciation, I would like to offer you a free PDF copy of the first 4 chapters of Seth Godin’s Permission Marketing.

To receive your free PDF copy, all you need to is to sign up to my mailing list at the top of the right side of this blog.

Thank you for your support and I hope that you enjoy reading the excerpt of this great book.

Aloha from Hawaii,
Damian, Founder and CEO, idaconcpts.com

Stoli Debuts Wild Cherri Vodka

Stoli logoOn October 2010, Stolichnaya, a pioneer in the flavored vodka category, introduced Stolichnaya Wild Cherri, the twelfth flavor in the brand’s vodka portfolio (the other flavors are Ohranj, Blueberi, Razberi, Vanil, Citros, Cranberi, Peachik, Strasberi, Blakberi, Gala Applik and White Pomegranik).

Created from the natural flavor of the wild cherry varietal and years in the making, Stoli Wild Cherri is naturally flavored with the purest of refined fruit extracts.

Print ads for Stoli Wild Cherri feature actress Julia Stiles, who debuted as the second Stoli Original this past July 2010 (the first Stoli Original was Playboy Founder, Hugh Hefner), and urge consumers to “Live a life of flavor.”

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Twitter’s Biz Stone on Stolichnaya Vodka Ads

Stolichnaya Vodka’s new ad campaign features the tagline “Would you have a drink with you? and has featured celebrities such as Hugh Hefner and Julia Stiles.

Now, Stolichnaya Vodka is going geek with an ad that stars Twitter co-founder Biz Stone.

Twitter Biz Stone Stoli ad