3 Tips for Taking Control of Your Online Reputation

online reputationEntrepreneurs, bloggers, and site owners have the task of competing for business in a world-wide-web where anyone can say anything they want. This is one of the greatest and worst things about the freedom that the Internet gives users. It’s become essential for anyone conducting business online to rigidly control their image and what’s being said about them. Your name is your brand and you want your brand to have the best association as possible. This is why finding ways to take control of your online reputation is so essential to online success.

Here are 3 tips for taking control of your online reputation.

Continue reading “3 Tips for Taking Control of Your Online Reputation”

Improving Online Credibility For Your Site

online credibilityWeb site development and online approaches are quickly becoming a central part of the way a company conducts business. Just a few years ago, there wasn’t much thought given to this, but as more sales and business is conducted through sites and online approaches, it’s becoming paramount to build a credible online brand. It’s important to rely on good hosting and a Vmware server, but you have to take reputation just as seriously. Credibility really matters when you’re trying to get someone to believe what they’re reading, looking at when reviewing product, or service you’re trying to get them to buy.

The answers to doing this aren’t as easy as you might thing.

Continue reading “Improving Online Credibility For Your Site”

LinkedIn’s Announces First Earnings Call (Q2 2011)

linkedin ipoOn 08/04/11, LinkedIn reported their financial results for the second quarter ended June 30, 2011. In the second quarter, the company saw record levels of members, unique visitors, and page views, while top line growth accelerated. Going forward, LinkedIn announced that it plans to continue to invest in its team, technology, and products in order to increase the value it delivers to members and realize the full potential of the LinkedIn platform.

LinkedIn provided the key highlights:

Continue reading “LinkedIn’s Announces First Earnings Call (Q2 2011)”

Physical Presence Means Marketing Simplicity

puzzle pieceMarketing is essentially the business of making people aware.

The reason marketing is vital for virtually any company or corporate entity is that there’s often a wide gulf between the number of folks who potentially need the product or service being provided and the number of people who aren’t aware the product or service is offered. Then comes the influence in the form of advertisement. Those who wish to start a business must realize that not only must they spread awareness they must create a call to action for the potential consumer.

Continue reading “Physical Presence Means Marketing Simplicity”

Manage Your Online Reputation in Multiple Languages

foreign languagesE-marketers are now more aware than ever of the difference that a good online reputation can make. To create and manage your web reputation, you need to get involved in digital spaces, communicating with existing and potential customers and, just as importantly, listening to what people say about your products or services.

English is not Enough

For businesses hoping to expand into markets overseas, naturally, you’d also want to manage that precious online reputation in languages other than English to claim your stake in foreign-language online spaces and garner feedback about your brand. After all, only one in almost five of all internet users is a native English speaker, so if you’re only communicating in English, you’re missing out on a large market.

Continue reading “Manage Your Online Reputation in Multiple Languages”

The Rise and Rise of Apple Inc

apple logoThe early years

In 1976, 21 year old Steve Jobs convinced computer Engineer Steve Woz Wizniak to quit his job, and together in Job’s Cupertino,  CA home they began work on an inexpensive, simple to use computer. Unlike IBM and other industrial PC makers, Jobs and Wizniak wanted to focus on the consumer PC segment.

The Apple I was released on April First and sold for $666.00 at the local electronics store. Within a few short years, Apple would revolutionize the computing world.

Apple II, released a year later in 1977, improved several aspects of the original model as well as offering features to make it more attractive to non-computer users. It was this model and its subsequent iterations that turned the garage hacks into millionaires.

Continue reading “The Rise and Rise of Apple Inc”

Groupon by the Numbers

groupon

$750 million
Value of stock the company expects to sell in its IPO

$6 billion
Amount Google reportedly offered to pay for Groupon last year

$1.4 billion
Value placed on the company based on 2010 investments by venture capital firms

$30 billion
Maximum value of the company expected to be reflected in the IPO — surpassing Google’s value at its IPO

Continue reading “Groupon by the Numbers”

5 Steps To Email Marketing via @hawaiibusiness

Aloha readers of idaconcpts.com,

5 steps to email marketingMy blog is Hawaii based and I am proud to announce that I was interviewed by Hawaii Business Magazine on the topic of email marketing.

You can find an article on 5 Steps to Email Marketing at HawaiiBusiness.com. You can follow them on Twitter at @hawaiibusiness.

Mahalo for reading,

Damian Davila
Founder and CEO, idaconcpts.com

Discounted Tickets for BlogWorld & New Media Expo in NY (May 24-26, 2011)

** UPDATE 5/22/11: This Groupon has expired. **

Deal: Registration to 2011 BlogWorld & New Media Expo
Date: May 18-24, 2011
Landing Page: http://bit.ly/BLOGWORLD

blogworld 2011 new york

This May 24-26, 2011, BlogWorld, a conference specifically for bloggers and social media specialists, will be taking place in New York. The speaker lineup looks great this year, it includes Gary Vaynerchuk, Chris Brogan, Wendy Piersall, Jennifer James and many more.

If you’re still not sure if you’re going to attend or not, this might help. Groupon is running a deal on BlogWorld passes:

  • For $187, you get a one-day expo-and-conference pass (a $375 value).
  • For $275, you get a two-day expo-and-conference pass plus party access (a $550 value).
  • For $647, you get a three-day full-access expo pass plus party access, full break-area access, and social-media-summit admission (a $1,295 value).

Deal: Registration to 2011 BlogWorld & New Media Expo
Date: May 18-24, 2011
Landing Page: http://bit.ly/BLOGWORLD

Give Energy to Your Blog Post Titles

energy mafia wars Good bloggers write all of their post titles with high energy rates because they want their readers to engage with their content. If you don’t craft a title with a positive, friendly and authoritative attitude, your article will appear bland (a.k.a boring) to potential readers.

Here are some good tips to give energy to your blog post titles.

Relate to Your Readers

When drafting a title, develop it based on something that your readers can relate to. Even better, make the post about something that involves them directly and write it in such a way that is worth the effort of clicking and reading.  While “clicking-and-reading” might appear as a simple task, remember that you’re competing with an infinity of sources of information, so you if you’re able to click with your readers, they will click on your article.

Continue reading “Give Energy to Your Blog Post Titles”