idaconcpts.com – Page 16 – Ideas and Concepts from Damian Davila

5 Luxurious Technology Events for this Autumn

In the past I have been to a lot of technology events. Some of them have been gritty or very basic. Others have been quirky and a lot more fun than I had been prepared to expect. There were even more than a few filled with government agencies looking for the latest hackers that could join their ranks and help them with cyber security. As you can imagine, technology events vary in their substance and style.

But sometimes what you want is a truly luxurious event. It can be as much an excuse to get away for a couple of days of pampering as it is to get up to date on the latest and greatest in the industry. Here are five of those types of events, so you can bask in the luxury while still being productive.

Continue reading “5 Luxurious Technology Events for this Autumn”

How to Attract Car Enthusiasts Online

–

Recently I got back in touch with a close friend whose hobby is to tune up his cars and “pimp them out” like that famous MTV show.

One important part of his hobby is to look for car accessories and truck accessories that add a distinctive touch.

He spends a lot of time looking online for custom grilles, spoilers, wheels, car floor mats, body kits, tail lights, and all things automotive, such as nano technology, that unveil beauty and style to his rides.

Talking with him about his online searches for car parts, reminded me a lot of a previous article where I discussed how to attract fashionistas online.

We started talking about his experience in several websites and what made his search easier and what didn’t. Here’s a review of what I learned about the user experience of a car enthusiast visiting websites for car parts: what turns him off and what engages him.

Continue reading “How to Attract Car Enthusiasts Online”

Who’s Looking at Your Product Page?

You could have the best product in the world but if no one is looking at it, what’s the point? This is a reality that you have to face if you want to make it as a business entrepreneur. Between brainstorming the product and actually creating it, it’s easy to forget that you actually need eyes on your product to sell it.

A lot of “marketing gurus” like to talk about the value of a press release, but is your new product really a hot news item? If you’re honest with yourself, the answer is most likely “no.” Not to worry! You can still drive traffic to your product with a small budget of time and money.

Continue reading “Who’s Looking at Your Product Page?”

3 Projects to Improve Auto Financial Services Websites

Throughout my experience in online marketing, I have found that the auto financial service industry has a lot of great opportunities in improving its sites. From making use of responsive design to improving the user experience to creating useful, link-bait time-sinkers, there are several specific steps that auto financial services companies can take to energize their sites.

In this article I will detail 3 projects to improve these sites.

Continue reading “3 Projects to Improve Auto Financial Services Websites”

The Importance of Healthy Internet Marketing Strategies

As an online marketer I get contacted on a daily basis by potential clients from around the world. A common denominator among them is that they are looking for a quick solution to an urgent problem:

For two years we have been running an email newsletter. Four months ago we started noticing that our subscribers are dropping out like flies. Can you buy us a couple email lists?
We rank well in our desired keywords on Google. We receive about 30% of our traffic from mobile phones, however they quickly bounce off our site. Can you creates us a mobile online media plan to increase our mobile traffic?

The answer to all of these questions is: “Yes, I can.” However, these are two perfect examples of what healthy Internet marketing strategies are NOT. Chris, Kilbourn, Founder and CEO of Utah-based Tofu Marketing, explains it well: “You’ll never hear us throw around the term ‘traffic’ as though it is the be-all and end-all of Internet marketing. Instead, we are an online marketing agency that focuses on sending qualified leads to your website.” He adds: “We understand that 10 qualified leads are worth more to you than 10,000 or even 10,000,000 totally unqualified visitors.”

The two scenarios are asking for “unhealthy” solutions: quick fixes that will do a lot of harm in the future. In this article let’s discuss about how to develop healthier Internet marketing strategies for each one.

Continue reading “The Importance of Healthy Internet Marketing Strategies”

5 Cool Education Tools to Check Out in Summer

Nothing has made getting smarter easier than the advent of the personal computer and the inception of the internet, and the last decade has seen a huge crop of deep and deeply interesting educational opportunities present themselves online. From toddlers learning their ABCs to adults looking to advance their knowledge of infinitely complex subjects, there is simply no topic left unexplored by the virtual world at large.

Whether you’ve got children to keep on their toes over the warm, lazy months, or you’re looking for a way to effectively spend your own sunny afternoons, here are five cool education tools to check out in summer.

Continue reading “5 Cool Education Tools to Check Out in Summer”

Getting More Out of Your IP Network with SIP Trunking

At idaconcpts.com, we have discussed about VoIP smartphone apps quite a bit. While the use of these apps works quite well for personal use or even small business situations, they do not meet the necessary requirements of medium to large businesses. Larger scale businesses require communication solutions that are able to handle calls between locations with several extensions spread across large distances and power features such as negotiating capabilities and features among all session participants.

In this article we will discuss how you can get more out of your IP network through SIP trunking to save money and create opportunities for your communication channels today.

Continue reading “Getting More Out of Your IP Network with SIP Trunking”

Bill Gates’s Favorite Ed-Tech Startups

The Bill & Melinda Gates Foundation (B&MGF or the Gates Foundation) aims, globally, to enhance healthcare and reduce extreme poverty, and in America, to expand educational opportunities and access to information technology. Given that it is the largest transparently operated private foundation in the world, the views of their founders in education have tremendous repercussion within that field. Therefore, it is interesting to learn what Bill Gates’ favorite ed-tech startups are. Here is the list.

Continue reading “Bill Gates’s Favorite Ed-Tech Startups”

4 Great Gadgets for Ocean Sports

Since 2007 I have called Honolulu, Hawaii my home. After traveling around the world for many years, from Ecuador to the United States to Canada to Germany to Italy to Mexico and then back to the United States, I cannot imagine living anywhere else. Living in the island of Oahu, I am surrounded by the Pacific Ocean and I love it. With my wife we love to practice many ocean sports, particularly surfing, stand-up paddle boarding and spearfishing. Based on our ocean adventures here in Hawaii, I recommend these four great gadgets for ocean sports.

Continue reading “4 Great Gadgets for Ocean Sports”

Ergonomic Consultancy: A Business Opportunity

Does this picture seem familiar? It may even reflect how you are sitting right now. Now you may even be rearranging your sitting position as you are reading this. As a blogger and marketing consultant I spend a lot of time sitting down in front of a computer typing away and taking calls. I am guilty of improper posture myself. Since one of my coworkers, who is around of my same age, got diagnosed with carpal tunnel syndrome and had to go through a very invasive surgery, I have taken several steps towards improving the ergonomics from my workspace at both the office and home.

In the process of doing so, I have realized that if you are looking for to start a business with a high potential for success, and one that can change lives for the better, entrepreneurs should consider the world of ergonomic consulting.

Continue reading “Ergonomic Consultancy: A Business Opportunity”