Mobile eCommerce Tips for 2013

mobile ecommerce tips

With the emergence of mobile tablets and smart phones, eCommerce websites need to rethink their overall business strategy to ensure their website is optimized for these devices. Since mobile device usage will only continue to increase in the coming years, it is wise for every eCommerce website to start to think about their mobile eCommerce strategy. By actively seeking ways to improve your eCommerce website in order to generate more sales, your online business will be much more successful.

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The Worthwhile Law Blog: How To Create Engaging Content For Clients, Not Lawyers

lawyer blog

Blogging seems to be an unavoidable phenomenon these days, especially for businesses. Only a few years ago, no business wanted to waste it’s time creating blog posts…and most consumers didn’t want to waste their time reading them. Today, however, things have changed. Blogs are not only followed, shared, and commented on, but they also play a major role in your company’s search engine optimization (or SEO) efforts. Regular content that hits the right keywords can give your law firm greater visibility and higher ranking. Those two factors mean a bigger fan base and more potential clients.

But a law blog inherently faces big obstacles that other blogs, say a fashion or movie blog, don’t. Legalese isn’t everybody’s strong suit, nor do most people care to understand it. From a “civilian” standpoint, law blogs sound boring. But they certainly don’t have to be. In fact, there are several ways to enhance the content on your blog to be intriguing, attract more readers, and essentially breathe new life into the rare and nearly dead worthwhile law blog.

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How to Direct Attention to Your Website

direction attention to your site

The value of a website lies in the fact that it gets attention. Essentially a website is a success if it gets seen by lots of people and the reason for that is that you then have a captive audience where you or a sponsor can advertise or promote your message/product/service.

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4 Conferences for Social Media-Aware Business Owners

social media conferences

No matter your niche, your product, or your service, you can be sure that Facebook, Twitter and other social media platforms will play a crucial role with your business in the future, and there is no time like the present to get started! Whether you’re looking to get noticed, start a new marketing campaign, or extend your current social reach, getting to know these platforms is your road to leveraging them into real business benefits.

As if there were any other kind of business proprietor these days, check out these four conferences for social media-aware business owners:

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Top Rated Energy-Saving Companies In U.S

energy saving companies

Consumption of natural resources for energy consumption and the impact on the environment are major concerns in the United States. The demand for energy is expected to rise above 30% in two decades. Many energy-saving companies have been working hard to develop energy-saving solutions for households to reduce utility bills in the long run. These solutions are also less damaging to the environment. Here’s a short list of top rated energy saving companies.

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Evaluating and Improving Your Company’s Reputation

improve your reputation

A company’s ultimate success does not rest only on the value of its products and services; image and customer satisfaction play a large part in growing and maintaining profits. Ignoring your company’s reputation and the customer’s needs and desires is one way to ensure failure. These days, with the broad reach of the Internet, it is easy to uncover consumer opinion of your business. Here are methods you should implement for this purpose so that you can enhance your company’s reputation.

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How and Why You Need Customized Branded Products for Your Business

branded products

Once your business is up and running is get the word out. You want people to associate you with some very specific things. On the surface level, you want your logo and name to be immediately recognizable. You also want to make sure that the association people have with your name and logo is positive.  Both of these things take some work, but there are a few things that you can do to make it easier. One of those things is customized branded products.

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Silicon Valley: Still the Place to Be

silicon valley

Silicon Valley is still where businesses of all levels want to be. If you haven’t heard of it (and you probably should have), it is located in the southern region of San Francisco in Northern California. It began in the 1980s with silicon chip inventors and manufacturers (hence the name) and has grown to include innovative technology companies to become the famous place it is today. Home to thousands of companies, the name is used to refer to Santa Clara Valley, but now refers to a much wider geographical area and is used as a metonym for the technological industry in America.

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Why You Should Tweet on Black Friday

black friday tweet

Did you know that the first brand on Twitter was a retailer?

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Importance of Telephone Eti­quette in Customer Service

telephone etiquette

At idaconcpts.com, we often cite that “Content is King”. Why do we insist on that? Because that is what your customer wants. Listening to your customers should be at the top of your list. And one of the best ways to do that is by working the phones. Depending on the size of your business, you may take your own calls or have a calling center, but no matter the size anybody handling your customer calls needs to be aware of good customer etiquette.

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