Chairs Are Like Facebook [Full TV Spot]

facebook chairs tv spot
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Zuckerberg said the video, titled “The Things That Connect Us,” is the first time Facebook has ever created a “brand video” and that it is designed “to express what our place is on this Earth.”

“We believe that the need to open up and connect is what makes us human,” he wrote. “It’s what brings us together. It’s what brings meaning to our lives.”

Little Boy in a Big World

mark zuckerberg

One of the youngest billionaires in the world, also founder and CEO of Facebook, Mr Mark Zuckerberg seems to upset his board of directors and various business partners with his alternative way of managing a company that employs 3000 people. He is very laid back and “modern”, not the usual style of a public company, will this be hard on Zuckerberg or will he show the rest of those ‘experienced businessmen’ some more innovative skills.

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Facebook’s $5 billion IPO: By the numbers

facebook ipo$5 billion
Initial funding sought by Facebook, in one of the largest IPOs ever filed by a technology company

$75 to $100 billion
Estimated overall value of the social network — which may command “a valuation more than five times higher than Google Inc.,” says Bloomberg Businessweek.

$3.71 billion
Facebook’s annual revenue

Percentage of annual revenue in 2011 accounted for by advertising

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Tech’s Wealthiest Founders [Infograph]

With LinkedIn’s current valuation of $8.16 billion dollars, the 5 LinkedIn founders would  rank No. 5, at $274 million each, it seems as though there will be other high-profile IPOs in the near future.

tech wealthiest

Click on the image below to see the full-size infographic!

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How Can Linkedin Grow?

LinkedIn is at a tipping point.

linkedin ipo

(View more pictures from the bell ringing ceremony taken at the New York Stock Exchange, the day LNKD started trading – May 19, 2011.)

After becoming the first social network to go public on May 19, 2011, LinkedIn is now in the hot seat as finance pundits examine whether the company’s market valuation is realistic.  One major question that investors have about LinkedIn is: “How can Linkedin grow?

Here is a brief analyis.
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4 Little Known Facts About Startups in the USA

Are you dying to join the growing ranks of startup companies? If you are, you’re definitely not alone! Most startups are much more about hard work and dedication than instant riches and world-wide renown, but break-out companies have been able to prove that there’s always an exception to every rule.

Groupon's Today Deal


If you’re truly passionate about your vision for the future, you just might be the Twitter or Groupon of the future. Before making your final decision to start down this path, consider these  4 little known facts and trends:

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How Facebook Does E-mail Newsletters III

facebook logoThis is the 3rd part of a series analyzing the successes and failures of  Facebook in the art of writing and implementing e-mail newsletters.

In the first part, we analyzed an example of a Facebook e-mail newsletter that was a great example of how to implement permission marketing, how to avoid the brochure mentality, and how to do seamless product placement.

In the second part, we analyzed the mistake that Facebook is doing by  by using a no-reply e-mail and hiding away its contact form from its users.

In this third part, we will discuss how Facebook Research did right and wrong when sending a recent survey e-mail on Tuesday, Apr 13, 2010 at 6:04 PM (HST).

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Is Facebook the Right Marketing Channel for You?

For a while organizations hesitated to jump on the Facebook bandwagon.

A couple brave organizations ventured into creating a Facebook Profile, Group or Page to manage its online presence on this social network.

However nowadays everybody and, even your mother, is present on Facebook.

On a daily basis, I receive questions at @idaconcpts, on whether or not a certain organization should have a presence on Facebook.  My answer is always the same, it depends.

It depends on:

1) Your objectives.

2) Your target audience.

On this post, we’ll address the second point: your target audience.

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What Facebook Users Want

What do Facebook users want?

From obsessed Facebook users to so called social media socialites to marketers, everybody wants to find out what is popular on this social networks.

Finally, thanks to Chitika, Inc. they all can put down the magical 8-ball and have some guidelines.

Who is Chitika?

Founded in 2003, Chitika (pronounced CHIH-tih-ka), is a full-service on-line advertising network serving over 2 billion monthly impressions across more than 80,000 websites.

How did Chitika find out what Facebook users want?

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